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Former MD of Godrej Properties launches NeoLiv

The former MD and CEO of Godrej Properties Mohit Malhotra has founded a real estate development and investment
firm named NeoLiv. NeoLiv intends on building residential homes in the Mumbai Metropolitan Region and Delhi
National Capital Region aiming for healthy returns with moderate equity risk. According to a press release by the
company, building of residential communities in collaboration with landowners in the Delhi NCR and Mumbai MMR
regions is currently in the advanced phases of commercial closures.
In an interview captured by Hindustan Times, Mohit Malhorta was quoted confirming that a significant domestic
institution has contributed an additional $10 million (82 crores) to Neoliv, while claiming that several reputable
investors are showing a sustained interest in the platform.
The Securities and Exchange Board of India has approved Neoliv under AIF Category (II). The company is optimistic
that it will raise 1000 Cr before the end of the year based on strong initial investor interest. NeoLiv has drawn the
attention of international institutional capital willing to engage in the exciting residential market and the Indian growth
story as we become more noticeable in the market.
The company has hired "Cross Bow Insights," a recognised research organisation on a global scale to interact with
clients and comprehend their home-owning journey to better understand its customers. International brand consultants

"Creative Land Asia (CLA)" has been hired as the brand development strategist. Malhotra worked for Godrej
Properties for twelve years and nearly six of those as the company's managing director and CEO. Gaurav Pandey
replaced Malhotra as the MD and CEO in January this year.
According to reports, the market value of Godrej Properties surged six times over the course of the last five years from
$1.1 billion to $6 billion and its revenues increased at a 30% CAGR (2017-2022).

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